Email Marketing

Email Marketing

An Hour A Day

Book - 2009
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WILEY
If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.

Publisher: Indianapolis, Ind. : Wiley Pub., c2009
ISBN: 9780470386736
0470386738
Characteristics: xx, 291 p. : ill. ; 24 cm
Additional Contributors: Daniels, David L. 1970-

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